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FOR IMMEDIATE RELEASE (For Asia Only)

Bliss Spa Optimizes Payroll Spend and Delivers On-Demand Business Answers with QlikView Analysis

International body and skincare retailer significantly reduces spa employee costs; Cuts sales and inventory reporting time from two days to minutes

Singapore, August 14, 2009 - QlikTech, the world's fastest-growing Business Intelligence (BI) software company, today announced that Bliss, a leading body and skincare retailer and spa services provider, has successfully deployed QlikView for a unified view of financial and operational analysis. Using QlikView, in less than two weeks Bliss was able to achieve increased efficiencies across the enterprise by turning the invaluable data that was locked in three different ERP systems into actionable information. In only two months of use, its schedule optimizer application is on track to save significant staffing costs. Bliss has also reduced sales and inventory reporting time from two days to a matter of minutes.

Like many multi-channel retailers that have grown organically, Bliss uses a variety of enterprise software for each of its distribution channels, including business-to-consumer (B2C), business-to-business (B2B), and point-of-sale for spa sales and services. To eliminate the ongoing problem of manual, time-consuming data consolidation and reporting, Bliss decided to implement a BI system and enlisted the help of Allegro BI, a NYC-based QlikView implementation partner. Working closely together to deploy QlikView, Bliss merged data from all three systems in only three days and was producing consolidated financial reports in less than two weeks.

"Users love QlikView and how they can instantly access data for planning new campaigns or running inventive sales promotions," said Mohit Govani, Director of IT for Bliss. "With QlikView, employees are now more accountable for performance and truly empowered with the visibility to make the best business decisions possible at that moment in time."

Bliss is using QlikView analysis across the enterprise - Executive Management, Sales, Marketing, Operations, Merchandising, Supply Chain, Finance and HR - to improve decision making in key areas, such as:

* Sales & Financial Performance - With QlikView reporting applications used by employees from the Executive office to the front line, Bliss can analyze targets and sales in real time across multiple dimensions - by channel, territory, technician and products. This dynamic view provides analysis needed in delivering immediate and measurable improvements to the bottom line.

* Spa Staffing Optimization - Managers are able to predict how many of each type of service is forecasted by day-part, day of week, and even season of the year intervals to optimize the spa staffing schedules. In only two months of use, the schedule optimizer application is on track to save Bliss approximately 30-40% in staffing costs - which will directly improve the company's bottom line.

* Reporting Efficiency - QlikView has enabled Bliss to increase sales, marketing and inventory performance. With an integrated interface to access data from all three ERP systems, users can analyze trends (e.g., customer affinity analysis and conversion rates), verify inventory (e.g., product sell-through, inbound and on-hand inventory), and access accurate and timely information to enable personalized cross and up-sell offerings for top customers.

QlikView delivers unprecedented ability to unlock information trapped in enterprise systems and put it into the hands of those who can take best advantage of it - in dashboards, analysis, and reports - with drill-down details for full transparency in just a few clicks.

"In today's challenging business environment, companies are relying on business intelligence to cut costs and meet operational goals in the most efficient way possible," said Les Bonney, Senior Vice President of Worldwide Sales. "QlikView is offering Bliss employees at all levels an enterprise view of critical information from multiple systems for fast analysis and decision making - from the boardroom to the warehouse, all the way through to the customer-facing spa reception desk."


About Bliss Spas
Founded in 1996, bliss was spotted by beauty-obsessed buzz-makers and quickly massaged its way to the top. There are currently 16 bliss spas worldwide: bliss soho, bliss57 and bliss49 (at W New York) in Manhattan, bliss san francisco (at W San Francisco), bliss chicago (at W Chicago-Lakeshore), bliss los angeles (at W Los Angeles - Westwood), bliss dallas (at W Dallas - Victory), bliss atlanta (at W Atlanta - Midtown and at W Atlanta - Downtown), bliss scottsdale (at W Scottsdale), bliss hoboken (at W Hoboken), bliss fort lauderdale (at W Fort Lauderdale) bliss washington dc (at W Washington DC), bliss london in the UK, bliss hong kong (at W Hong Kong), and bliss doha (at W Doha). Upcoming spas include bliss south beach (at W South Beach), bliss barcelona (at W Barcelona), and bliss boston (at W Boston). Bliss bath, body and skincare amenities can be found in room at W Hotels nationwide. Bliss retails its bath, body and skincare lines through its bliss catalog, blissworld.com web site and at international retailers including Bloomingdale's, Bluemercury, Harrod's, Harvey Nichols, Neiman Marcus, Saks Fifth Avenue, Sephora, and Ulta.

About Allegro Business Intelligence
Allegro BI is solely focused on providing QlikView consulting and implementation services to clients throughout the United States and Canada. They are resellers for the entire QlikTech product line and specialize in building QlikView applications, dashboards, scorecards and analytical models. Allegro consultants have years of experience with the QlikView platform and combine technical excellence with business savvy. Allegro has experience in multiple industry segments including manufacturing, retail, financial services, transportation and logistics and state and local government. Its offices are in New York City and New Jersey. For more information, please visit www.allegro-bi.com.

About QlikTech
QlikTech is the world's fastest-growing Business Intelligence (BI) company. Its flagship QlikView product delivers instant business answers, enabling users to easily explore their data without limits. Unlike traditional BI, QlikView delivers immediate value with payback measured in days or weeks rather than months, years, or not at all. It is the only BI offering that can be deployed on premise, in the cloud, or on a laptop or mobile device-from a single user to the largest global enterprise. Through QlikView's disruptive, in-memory associative approach, business users have experienced unprecedented success and satisfaction, backed by its unique 30-day money-back guarantee. QlikTech has more than 11,100 customers in 95 countries and over 800 partners worldwide. For more information, please visit www.qlikviewsea.com.




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